Director of Marketing (Marketing)
GPI is seeking a marketing director in its Babylon, NY, office. This office is responsible for all marketing activities in New York City, lower Westchester County, and Long Island. Do you value a company that puts employee satisfaction and diversity at the forefront of who they are? If so, GPI wants you!
GPI is a multi-discipline engineering firm providing planning, design, and construction services for transportation infrastructure and building system projects throughout the United States for more than 50 years. Ranked in the Top 100 Firms by Engineering News Record, GPI is a forward-thinking, innovative firm with a culture that is committed to excellence and fosters staff empowerment. For more information, visit: www.gpinet.com
Essential Duties and Responsibilities:
The marketing director will collaborate marketing and proposal efforts with project directors and managers, as well as the business development director, on current and targeted pursuits and business development activities.
Oversee the proposal process, including coordination with proposal coordinators, teaming partners, sub-consultants, and other GPI offices.
Organize presentation rehearsals, including actively supporting facilitators and coaches.
Manage branch supplier diversity and inclusion efforts.
Review procurement activity services for pertinent information relative to specific pursuits.
Quality Control/Quality Assurance reviews all proposals before submission to ensure adherence to proposal guidelines and expectations.
Oversee the development and maintenance of staff resumes, project profiles, company profiles, service sheets, and other proposal/qualifications materials in conjunction with the proposal process.
Develop, maintain, and update marketing materials such as brochures, advertisements, intranet, social media, and e-mail content.
Apply and enhance style guidelines and graphical presentation.
To enhance the company brand, participate in local media events, professional group meetings, client industry trade associations, and community and industry activities.
Manage multiple marketing activities simultaneously effectively and efficiently under tight deadlines.
Assist with regional business development efforts, including targeted pursuit research and client and competitor research for local, municipal, state, and federal projects.
Oversee current and targeted pursuit tracking within Deltek VantagePoint.
Assist with proposal efforts for the Branch, as needed.
Closely coordinate with the branch manager for all branch marketing efforts.
Qualifications:
At least ten years of relevant A/E firm marketing experience.
Must have working knowledge of procurement processes for New York metropolitan-area public clients.
Experience in developing, generating and reviewing proposal/qualification submissions for AEC firms.
Bachelor's degree in Marketing, English, Communications, Journalism, or related area preferred.
Proficient in the Microsoft Office Suite and the Adobe Creative Suite, specifically with InDesign.
Experience in graphic design to visually enhance proposals, presentations, and marketing collateral materials, advertisements, including social media.
A flexible attitude and the ability to manage multiple projects is required.
Must be calm under deadline pressure.
Must have excellent attention to detail.
Strong writing, proofreading, and editing skills along with excellent time management and organizational abilities.
Must be self-motivated.
Able to work both independently and within a team collaborative environment.
Experience with Deltek Vision/VantagePoint is a plus.
